Consumer Behavior

The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.

Author: Khalid Aljuraisy

Reveiwers: Muhammad AbdulRaoof

Publisher: http://www.alukah.net - Al Alukah Website

Source: http://www.islamhouse.com/p/345081

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The Ideal Muslim

The 'Ideal Muslim' is now in its second revised edition in English, it has been very well received by our English and Arabic readers. The author has even examined both Eastern and Western thoughts on certain issues and proved that the Islamic Ideal is superior in all cases.

Author: Muhammad Ali Al-Hashemi

Publisher: International Islamic Publishing House

Source: http://www.islamhouse.com/p/185382

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The Muslim Woman and Her Husband

The ideal Muslim woman and her relationship with her husband.

Publisher: Al-Haramain Foundation

Source: http://www.islamhouse.com/p/1291

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The Key to Happiness

This book addresses an important subject, The only way to achieve true happiness is Islam and call for the faith in Allah and His angels, His Books, His Messengers, the Last Day, and destiny.

Author: AbdulRahman Bin Abdulkarim Al-Sheha

Publisher: http://www.islamland.com - Islam Land Website

Source: http://www.islamhouse.com/p/261378

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Jesus & the Bible

Concise examination of the Christian texts as well as the Islamic perspective of the purpose and message of Jesus

Author: Rashaad Abdul-Muhaiman

Publisher: El-Haqq Islamic Resource Center

Source: http://www.islamhouse.com/p/1367

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